Data-Driven Touring Insights | Innovating Music Podcast

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Innovating Music Podcast UCLA CMI

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How can artists and managers use all the streaming and touring information to plan their markets and concerts better? Rossanna and Efrain from Cayo5 joined us to talk about how their are working to help artists manage disparate data sets to make decisions about where to go.

Permalink: http://musicinnovation.libsyn.com/data-driven-touring-insights

Guests: Rossanna Wright and Efrain Ochoa, Cayo5

Rossanna Wright out of Seattle and Efrain Ochoa in Mexico City are now building Cayo5, a new touring consulting practice to help artists’ team design great touring strategies. Rossanna, an Emmy-award winning music publisher and tech advisor (among many other things), has teamed up with Efrain, a promoter and consultant, to use data to help artists find their next expanded communities.

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