Enjoying the Path: Violin to Bass to One-Stop Shop CEO | Innovating Music Podcast

3 min read
Kristen Agee
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Innovating Music Podcast

Tech is changing music. Listen to innovators, change agents, entrepreneurs, creators, and researchers who all are making big leaps, nudging change, creating differently, or watching what is happening from a unique POV. Dr. Gigi Johnson from the UCLA Center for Music Innovation explores with our guests how tech is transforming how we create, collaborate, and create communities around music in a connected age — in our home towns and in communities across the globe.

This Episode

Kristen Agee has made her way from classical violin in Oklahoma to touring and studio bass to . . . CEO of a production music, publishing, and custom music company. She has built a one-stop shop and has learned a lot along the way. She shares the power of Asking, including her story about asking for bass guitar lessons from Darryl Jones. She launched 411 Music Group in 2014 as a way to find longevity in the music business beyond studio gigs and performing by aggregating music copyrights. Kristen tells us about technologies and tools that help her run and understand this IP-driven business. However, the core focus is how to create opportunities and step forward with persistence, great teams, and stepping forward to learn.  She talks about one-stop shop as a competitive advantage, and how her work is a combination of relationships, pipelines, and great content.

Guest: Kristen Agee, Songwriter, Composer, and Founder/CEO, 411 Music Group

Kristen Agee is a songwriter, composer, and Founder of 411 Music Group. 411 provides synchronization licensing, custom score, publishing, administration and digital distribution for music rights holders. Kristen secures global partnerships for 411 and oversees creative and strategic business development. She has spoken on panels and hosted workshops across the world. She grew up as a Classical violinist and started playing multiple instruments at the age of 7 before getting into sound engineering. In 2007, she built and opened a studio in Silver Lake, recorded LA Punk bands and wrote music for various artists. From 2008-2011, she toured with indie acts as a violinist and bassist before transitioning to full-time writing. After writing for various publishers, Kristen started 411 Music Group in September 2012 and launched an indie song catalog in January 2014. In March 2017, she was called to run the music department at All3Media America where she was the Executive In Charge of Music from April 2017 to August 2018. She curates writing teams and composes music for television shows, trailers, advertisements, video games, and promos.

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